Buick to Make a Mini Cooper Rival

Over the last couple of years, Buick has been on a mission to change their brand image. We saw this through the re-design of the LaCrosse, the revival of the Regal and with the introduction of some pretty impressive concept vehicles like the Verano compact car. Now Buick is taking it one step further with hopes to rival the Mini Cooper by introducing a new sub-compact car called the Junior.

Junior will be based on a shortened version of the Opel Corsa subcompact and will be approximately 12.14 feet long, which is actually slightly shorter than the Mini. The concept should be launching in Europe in 2013. This concept goes along with several other attempts from GM to make “Urban Luxury” cars which appeal to those looking for small, extremely fuel efficient, yet high quality vehicles. It will be exciting to see what they come up with for 2013.

The Bill Dodge Auto Group is Maine’s premier Buick dealer. We have a huge selection of brand new Buicks to choose from including the LaCrosse, Regal, Enclave and Lucerne. Our knowledgeable and friendly sales staff is here to help you find the right fit for you. Stop by today to see the New Buick!

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